The problem with bread

I have recently discovered that not all bread or bread products are veggie...i cannot understand why so much additives and artificial crap has to be added to food. I have always eaten sainsburys rolls and bagels, but will have to reconsider this now, due to the fact that their labelling is truly appalling. Sainsburys, i find, is one of the better supermarkets with regard to labelling their food products, but there seems to be a problem with them labelling their bread and bread products, i for one, will not be eating them again, unless they are properly labelled as such.